Dymo Embosser Junior Labeller

This label maker is simpler than other label makers on the market. It still uses a mechanical printing method; This involves turning the front dial to the letter you want, then to print you squeeze or press down on to the handle, this then presses a letter in to tape which discolours to white.

The product is made of ABS, with nylon gears and dial inside. The cartridge for the tape is made of polypropylene and the tape itself is made of an adhesive vinyl. There are no metallic parts at all in this product and the design makes use of living hinges as well as snap fix.

The design is very chunky, considering it is marketed towards children. In my opinion there is a lot of unnecessary curving in the design and it is inefficient with space. The noise it makes is very distinctive and I like the fact it incorporates sound as an interactive feature.